Café De Coral

Objective

Helped client to plan and execute a thorough digital campaign, including social media maintenance, KOL marketing, Giveaway activities as well as media buy. For example, Poon Choi is one of the hero product of Café de Coral during Chinese New Year. We provide digital media solutions to client to generate sales in e-commerce website. The campaign channel included SEM and major social media plaform which acquired 17% click trough rate and 9 conversation rate. There are over 55,000 clicks and 890,000 impression.